Rockmount Bronc Styled in the West Vintage Poster turquoise Steve found an original and

Steve found an original and made these signs which today are in stores carrying Rockmount and in the collections of people who follow the brand and its story

did not know what Papa Jack was up to

they take time to make by hand

a four generation tradition of the finest craftsmanship in both shirt construction and embroidery as an art form

Rockmount Bronc Styled in the West Vintage Poster turquoise Steve found an original and"Papa Jack" was mighty sly when he asked teenager Steve to model for this poster in 1975. Rockmount had a long tradition of producing artwork to be displayed in stores carrying the brand across the world. Being made to feel part of a family business is what it takes to bring up the next generation. Steve, just a kid, did not know what Papa Jack was up to, but it helped hook him This period piece was kept in storage, now available for the first time in